Bridgestone SA challenged us to reposition them as more than just a grudge purchase. Bridgestone SA together with Amnicomm Solutions developed a range of digital and content strategies to build ongoing relationships with their clients. This included the implementation of a digitized TDG (Tyre Damage Guarantee) CRM & Database Management System.

We created a real-life experience for Bridgestone SA’s customers and a user journey that would create loyalty and repeat purchases. We designed and implemented integrated campaigns combined with a lifestyle application and in-store sales tools to enhance their sales cycle, which in turn led to increased sales by engaging with the customer through every step of the purchasing cycle.

Deliverables

• Online TDG portal
• Mobile App
• Integrated Campaigns
• Video and Content